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How to Be More Credible
So, how do we create credibility with someone we don't know, or don't have a history with? Here are some ideas.
1."It's not bragging if you've done it." If you've earned your stripes in your business or industry, don't hide that fact under a rock. Trumpet it to add to your credibility! Drop in statements such as,
"In my seven years in this business, I've learned that ...
," or,"I've worked with over 550 retailers, and I always find that..."
2. If you're not on commission, it doesn't hurt if they know that. Hey, I know most of...
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Salesopedia Media - Joanne Black Book Contest |
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Check out Joanne's website where you can read the a sample chapter from this outstanding book! America's leading authority on referral selling, Joanne Black believes that no one should ever have to make a cold call. Some may see this as heretical thinking, but for Joanne Black and her clients, referral selling is a proven way to success. She is the author of No More Cold Calling™: The Breakthrough System That Will Leave Your Competition in the Dust from Warner Business Books. Referral business closes more than 70 percent of the time, salespeople are pre-sold, have credibility, and the competition disappears. Without a strategic approach to referrals, businesses are leaving money on the table--every single day
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